Why do people follow artists? Why are they willing to support them and spread the word? In the wake of declining media structures and a more individualised understanding of consumption, these questions become crucial and shouldn’t be ignored by artists.

This lecture aims to sensitize the industry for this “new” marketing and communication concept and present strategies to build your own community and tie your fans to your brand.

The session with Tine Theurich (CEO, Superunknown, DE, photo), Norman Fleischer (Director, Superunknown, DE), and Stefanie Tendler (Manager, The Trouble Notes, DE) will be held in German. 

With „Topsify“ and „Song des Tages“ („Song of the Day“), Warner Music has developed its own skills for Amazon's Alexa. What possibilities do virtual assistants in smart home systems and other voice control concepts offer for music promotion and which strategies and concepts are successful?

We talk amongst others with Marec Lerche (Head Of Performance Mgmt. & Development, Warner Music Central Europe, DE) and Andreas Weitkämper (Managing Director Domestic, Warner Music Central Europe, DE) about the future of user-oriented music marketing. This session will be held in German.

The line up of Music Supervisors for the Music Supervisor Matchmaking Session is final with lately confirmed Jemma Burns (Music Supervisor, Level Two, AU) and Yona Azoulay (Music Supervisor, Le Sparkle, IL, FR).

Look forward to one-to-one meetings with these and many more top international music supervisors, for example Ben Sumner (Music Supervisor, Feel for Music, GB).

Make sure to get your ticket here!

Our all new mobile app is here! Providing you with all the information you need before and during the festival.

Available for iOS and Android.

Download the app, listen through your festival favourites, browse through the conference programme, take advantage of the delegates database and create your personal Reeperbahn Festival schedule.

Deezer Backstage gives artists insider access to increase their fan base and improve performance. Now, artists can keep better track of their own progress – from releases to playlists to updates.

Please register here to attend the Deezer Backstage Workshop.

Note: seating is limited.

Are you ready for Reeperbahn Festival 2019 yet? Get prepared today!

• Buy your Conference Ticket for Reeperbahn Festival online for €255.00 (+ VAT and sales fee).
• Find your accommodation among our partner hotels located on and around Reeperbahn.
• Book your journey! Great travel offers of our partners are available to all registered delegates.