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The Next Generation at Training day


As part of the Training Day programme on the Festival's Saturday we will for the first time especially aim at young people between the ages of 16 and 21 in cooperation with the digital youth culture festival TINCON and the cultural project TONALi. Basic knowledge of music and cultural management will be conveyed sparking dialogue between the established industry and the next generation to inspire young people to take an interest in the professional music business.

Speakers like Milena Fessmann (Managing Director, Cinesong, DE), Richard Wernicke (Head of Content Central & Eastern Europe, Deezer, DE), Fayzen (Musician, DE), Carly McFadden (Artistic Director, Folk On The Rocks/DevilDuck, CA), Robin Shaw (A&R Manager, Four Music, DE), Prof. Jens Michow (President, BDKV, DE) or Niloufar Behradi-Ohnacker (Co-Founder, Blogrebellen, DE) will share their knowledge.

The programme includes the areas of self-marketing, the live and touring business, training and further education as well as gender equality and sustainability in music in around 40 events like:


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influencers, Branding And publishing

In the talk YouTube ist das neue Indie (YouTube is the new Indie) the collective Cyber Gen (DE, photo) will speak about the foundation of a completely own label in which the artists themselves are A&R, creative directors and publishers. The Sound of Influencers deals with the influence of Instagram, TikTok, YouTube etc. on music marketing, young music publishers will talk about the work of publishing companies and brand manager and co-founder of Blogrebellen, Niloufar Behradi-Ohnacker (DE) will give a Personal Branding Workshop. Editor Gero von Randow (DIE ZEIT, DE), Stephan Schad (Actor, DE), and Steven Walter (PODIUM Esslingen, DE) will discuss on how political cultural workers are.


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ways into the music business

Moreover, topics like Keyhole Touring – Are Booking Agencies the New Gatekeeper of the Music Industry?, How do we help or hinder women’s growth in the studio? with Charlie McClean (Producer & Founder, SheWrites, GB) and many different trajectories that can lead to a successful career in the music industry will be discussed – amongst others with Colin Lovrinovic (Managing Director, Gould Finch, Humming Records, DE), Vivien Mierzkalla (Label Manager, Secretly Group, DE), Robin Shaw (A&R Manager, Four Music, DE) and Katharina Horn (Head of Producer Management & Sync, NEUBAU Music, DE, photo). A talk about Songwriting Strategies and a Steps Ahead! – Listening Session will give insights into the creative business. 




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Interview with bERTHOLD sELIGER

At our Reeperbahn Festival International spin-off at WISE in Beijing we did not miss the chance to interview Berthold Seliger (Author and Concert Agent, Büro für Musik, Texte & Strategien, DE) for our E · MAGAZINE!

He talked about AI-driven music, the influence of China in the music business and what Europeans could learn from China.

Watch the full interview with Berthold Seliger in our E · MAGAZINE. 


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Join the Reeperbahn Festival Train

From Berlin to Hamburg: The Reeperbahn Festival Train to Hamburg Hauptbahnhof leaves on 17 September, 5 pm from Berlin Hauptbahnhof and is Berlin's answer to the Orient Express! Live music by Ian Late, Amistat, Karlie Apriori, Anne Haight and Jeannel and more, networking with more than 100 international and national delegates as well as excellent on-board snacks and drinks await you on the train. Make your journey to Reeperbahn Festival 2019 an experience and get your ticket for the Festival Train for €35 (plus VAT) until 9 September!




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51 new acts confirmed!

Even though the music programme of Reeperbahn Festival 2019 is almost complete, the latest announcement of 51 new acts is yet another indication of very exciting musical themes: Les Amazones d'Afrique (ML), 102 Boyz (DE), Penguin Cafe (GB), Franz Matthews feat. Local Suicide (DE), Blanco Brown (US, photo), Faraj Suleiman (PS), NUGAT (DE), MÖRK (HU), Der Bürgermeister der Nacht (DE), Botschaft (DE), Madison McFerrin (US) and many more.



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Reeperbahn Festival Conference is organised by
Inferno Events GmbH & Co. KG, Neuer Pferdemarkt 1, 20359 Hamburg / Germany
www.reeperbahnfestival.com, contact@reeperbahnfestival.com
PhG: Inferno Events Verwaltungs GmbH,
Gf: Alexander Schulz, Detlef Schwarte, HRB: 78130


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Photo 1: Swanhild Kruckelmann | Photo 2: Cyber-Gen | Photo 3: Katharina Horn | Photo 4: cubist rage | Photo 5: Jim Kroft | Photo 6: Wizard Promotions

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